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US doughnut and coffee chain Krispy Kreme opened its first UAE outlet in the Deira City Center shopping mall yesterday, the first of seven stores planned for the country this year.
According to the company's nutritional webpage, one Krispy Kreme glazed sour cream doughnut boasts 340 calories, and an original glazed doughnut has 4 grams of trans fats. Some varieties have as much as 7 grams (apple fritters). Trans fats are known to increase risk of heart disease, diabetes and are also linked to obesity and liver dysfunction.
The doughnuts store opens despite the fact that the UAE currently holds one of the highest obesity rates in the world - higher than the United States - because of easy access to high calorie foods and a sedentary lifestyle. One in five adults in the region also suffers from one of the many obesity-related illnesses, diabetes. In the UAE, 74% of women are obese or overweight according to a 2005 report by the International Obesity Task Force, a London-based think tank.
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